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Yesterday’s message was about the practitioner who sees over 200 patients per week. I promised to ask Andy for permission to tell you his methods for treating that many patients effectively. Here’s what he said:
“I learned to do free very fast free-hand needling - mimicking what I learned in China (I never saw people put so many needles in so fast in my life).
I do a VERY comprehensive intake and there’s nothing really to talk about since they come 2-3 times each week - unless they have some issue or question.
I see about 8 patients per hour and run a pretty tight ship (people never wait more than 5-10 min). I have designated times for existing patients and times for new patients. I believe in having a well-structured practice. I’m very frank and straight forward with my patients and if I feel they need to come in every day, than I tell them and they come every day. If I say 2x week they come 2x week, etc.”
Andy is aware that some people see a conflict in treating so many patients in so little time:
“Many practitioners feel that you can’t have a high volume practice and give quality care. These people should visit the hospitals in china where the Chinese acupuncturists make my volume look minuscule. Every hour they typically squeeze from 20 - 60 patients into a large room with many beds. the acupuncturists spends about 10-60 seconds needling each patient and the results are nothing short of amazing!
If you are fully committed to what you do (OM), then your objective would most certainly be to try to help the largest number of people that you are capable of helping.
Some people can simply handle more and the Universe/God/Nature will give you ONLY what you demonstrate that you can handle. If other people can’t mentally or emotionally handle a large volume than that’s fine. Some people have more energy than others and NO ONE should work to the point where they feel exhausted and burned out.
The main point here is that each practitioner should do what’s most comfortable for him or her in terms of volume, hours worked, time pent with each patient, style of acupuncture, etc. Who cares what method or amount of time you spend with each patient as long as you get good results.”
The Practice Management Course Andy created covers how he manages to treat so many people without burning out and losing his sense of fun. If you’re interested in knowing more about how to develop a mindset like his, it’s in there. Take a look. (Forgot to mention, the course includes a consultation with Andy. If you’d like personal guidance in increasing the number of patients you attract, and the number of patients you can treat, you might want to look into it.)
Don’t forget, this is a prize for the Doer’s Contest. All you have to do to enter is actually DO some marketing and send me your results. Prizes will be chosen both by popular vote and by drawings, which means anyone can win.
If you have any questions or comments, the form below is for you.
2 responses so far ↓
1 Stephanie Brown // Feb 5, 2008 at 5:56 pm
I have created several postcard flyers. I’ve printed them up in color and have distributed them to several practitioners who said they would put them in their office and refer clients. It seems that one of the clients is interested in a “day of healing” which will give me an opportunity to introduce myself to about 40 people.
I have started a community service auricular clinic. The fee is up to the client who receives the session. There are several services in addition to acupuncture to as part of a stress reduction treatment.
I’ve received an insurance panel application. I realized that this is massive free advertising for a new practitioner.
I’ve spoken to several doctor friends, who have all told me that it starts on the inside first. I have had some startling realizations and am working on reinforcing the positive and transforming the doubts, concerns, etc.
Thanks for the inspiration and the support.
2 This specialist may want to dump a drink on my head. | Acupuncture Clinic Marketing // Feb 12, 2008 at 4:48 pm
[...] February 12th, 2008 · Yesterday I posted about the value of specializing. I’m going to tell you about another specialist today. You may already have read about Andy Rosenfarb in the posts about attracting over 200 patients a week and treating 200+ patients a week without burning out. [...]
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